Category Archives for "Strategy"

Jul 08

How to Strengthen Your Marketing Message

By Carmen Reed-Gilkison | Marketing

unsplash-logorawpixel A Strong Marketing Message Will Make a Huge Difference in Your Lead Generation Strategies. * This is the second article in a 5-part series. Click this link to read the first article.A marketing message is simply a statement or phrase that you use to communicate information about your business to others. A strong marketing […]

Read More
Jun 24

How to Identify Your Target Market

By Carmen Reed-Gilkison | Marketing

unsplash-logoCraig Whitehead Determining Your Target Market is Your First Job as a Business Owner  This article is the first of a 5-step series that will show you to how to bring a high number of qualified leads into your business.Qualified leads are the group of people who are most likely to buy from you – […]

Read More
Sep 03

Let’s Hash(tag) it Out

By Carmen Reed-Gilkison | Strategy

What’s the deal with hashtags anyway?I remember when that symbol only showed up on the telephone and was known as the pound sign. I can travel farther back in my memories to when they were the tic tac toe boards I played on as a child.Today’s hashtags hold more power than their ancestors (okay, now […]

Read More